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Price discovery and what to charge

Price discovery and what to charge

Setting a price for a new food product in the marketplace is no easy task. In this video, we’re going to help you think about all the different facets that you need to consider to do it right. 

Knowing your market

Knowing your market

Market characteristics is who typically makes the decision to purchase your product, this may or may not be the person who has ultimately consumed the food product that you have. As an example, a product may be appealing to young kids, but they’re not the ones purchasing the product, so you want to reach their parents.

Estimating Custom Rate for 2023 Wisconsin Farm Operations

Estimating Custom Rate for 2023 Wisconsin Farm Operations

As the 2023 crop season get started, landowners and custom service providers are negotiating custom rates, but the newest Custom Rate Guide for Wisconsin is from 2020[1]. Prices have increased a lot over the past three years.

Solvency: Relationship between total farm assets and liabilities

Solvency: Relationship between total farm assets and liabilities

The second measure of financial position is solvency. Solvency is the ability of a farm business to pay all its farm debts if the business was sold tomorrow.  Solvency is important in evaluating the financial risk and borrowing capacity of the farm business. Debt-to-Asset Ratio The Debt-to-Asset ratio compares a farm’s total assets with total […]

Profitability: Seed for a farm’s future

Profitability: Seed for a farm’s future

The first measure of financial performance is profitability. Profitability is the difference between the value of farm goods produced and the cost of the resources used in the production of those farm goods. In other words, profitability is what’s left after the farm business has paid all of its bills. Profitability measures the financial performance […]

Repayment and Replacement Capacity: A farm’s ability to repay debts

Repayment and Replacement Capacity: A farm’s ability to repay debts

The second measure of financial performance is repayment and replacement capacity. Repayment capacity shows the farm’s ability to repay term debts on time and as they come due.  It includes non-farm income so it is not a measure of the farm business performance alone. The two measures used to assess repayment and replacement capacity are […]

Financial Efficiency: A farm’s use of assets to generate income

Financial Efficiency: A farm’s use of assets to generate income

The final measure of financial performance is financial efficiency. Financial efficiency shows how efficiently a farm business uses assets to generate income.  It also indicates where each dollar of income generated in the farm business has been spent.  The four measures used to assess financial efficiency are operating expense ratio, interest expense ratio, depreciation and […]

Liquidity: Relationship between current farm assets to current farm liabilities

Liquidity: Relationship between current farm assets to current farm liabilities

The first measure of financial position is liquidity. Liquidity is the ability of a farm business to meet the financial obligations as they come due – to generate enough cash to pay family living expenses and taxes and make debt payments on time. The two measures used to assess liquidity are current ratio and working […]

Financial Measurement: Quantification of a farm’s financial position and performance

Financial Measurement: Quantification of a farm’s financial position and performance

A farm business that has collected and organized their farm records will be able to complete management reports or financial statements. The Farm Financial Standards Council  (FFSC – https://ffsc.org/) recommends farmers create four financial statements from which the financial position and performance may be analyzed. These statements include the balance sheet, income statement, statement of […]

Choosing a market channel

Choosing a market channel

Take the next step by exploring the Edible-Alpha® Learning Center Getting Expert Advice When Starting a Farm Business Extension Food Business Development Creating a Value-Added Business Model That Works

Woods and taxes: Understanding your assessment and reducing your burden

Woods and taxes: Understanding your assessment and reducing your burden

Is your tax bill higher than you would like? As a landowner your woodlots are often an overlooked source of cost. Join Darrin Kimbler and Tony Johnson as they discuss the different tax assessment options for woodlots.

Balancing family and business goals is the key to farm succession planning

Balancing family and business goals is the key to farm succession planning

The possibility of a next-generation joining the farm can be an exciting time; yet change, even positive change, can be stressful. Farm succession and its many components is sometimes overwhelming for farm families. 

Extension Educators Supporting You(th)

Extension Educators Supporting You(th)

The recently released Wisconsin Youth Risk Behavior Survey (YRBS) data from the Wisconsin Department of Instruction, notes that over half of Wisconsin students report significant problems with anxiety, and one-third report problems with symptoms of depression in the last year.

Setting your technology investment strategy

Setting your technology investment strategy

Automation and technological advances offer many opportunities to increase labor efficiency and productivity, but they also carry risks and large costs.

Solidifying your business idea

Solidifying your business idea

The takeaways of this video are: What is a business model? How can you use the business model canvas to flesh out your business idea? And how do you explain the value that you bring?

Mentorship for underserved entrepreneurs

Mentorship for underserved entrepreneurs

Entrepreneurship supports the overall higher GDP for cities and counties, and it’s an opportunity to support underserved and marginalized populations to get out of poverty and reduce their dependence on welfare. Entrepreneurs tend to also be able to provide a lot of innovative products as well as services. Often they will fill niches that may not exist in the community, such as ethnic grocery stores.

DuPont System for Financial Analysis

DuPont System for Financial Analysis

Having financial statements (balance sheets and income statements) is a first step towards financial management decision-making.  However, it is the next step that makes a difference in future profitability and that is analyzing the financial story being told by the financial statements and making decisions on where to spend management time to improve future profitability. 

DuPont System for Financial Analysis

DuPont System for Financial Analysis

Having financial statements (balance sheets and income statements) is a first step towards financial management decision-making.  However, it is the next step that makes a difference in future profitability and that is analyzing the financial story being told by the financial statements and making decisions on where to spend management time to improve future profitability. 

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Division of Extension

Connecting people with the University of Wisconsin

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Agriculture at Extension

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Other UW-Madison Resources

  • Department of Animal and Dairy Science
  • Department of Ag and Applied Econ
  • Renk Business Institute

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Contact us at farms@extension.wisc.edu

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