Extension connects Wisconsin farmers with practical resources, trusted information, and opportunities to learn from others as they explore new business ideas or ways to bring in additional income. These tools can help you decide whether a new enterprise is a good fit and understand what it takes to make it successful—from value-added production to marketing and business planning.

Many farmers look to diversify as a way to smooth out ups and downs in yearly income. Adding new revenue streams can improve cash flow and help cover expenses like inputs, loan payments, and family living costs. At the same time, trying something new often means investing in equipment, learning different production or marketing skills, or spending time and money building expertise.